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Man looking at a gold impresionistic sculpture in the museum gallery

MoMA Work of Commerce Art

The Museum of Modern Art partnered with DEG to revamp its online Design Store to provide a better customer experience without losing functionality due to high traffic volume. The creative team developed the engaging and easy check-out journey that stayed right on brand.

KEY HIGHLIGHTS

  • Implemented Salesforce Commerce Cloud to handle heavy web traffic and order volume

  • Developed customized integrations to optimize MoMA’s complex back office

CHANNELS

  • Ecommerce UX/UI

THE RESULTS

  • The enhanced Design Store not only provided a better experience for MoMA customers, butmade life easier on its employees as well.

  • Once the new site launched, we extended its relationship with the museum to provide ongoing support and to ensure that the site continued to maintain the highest level of stability and functionality.

MoMA website on a laptop and mobile device

Case Studies